On August 18, Aohata will release "Grilled Fragrant Apple Butter," "Grilled Fragrant Strawberry Butter," and "Grilled Fragrant Orange Butter" that enhance the aroma and taste by baking after applying. They are expected to be priced at 365 yen each (tax included).
Aohata Bake to Aroma Series
According to a 2021 regular survey on jam spreads (conducted by Aohata), 40% of people who eat bread are dissatisfied with the way they tend to eat it, saying that they tend to eat it in one pattern. Aohata therefore focused on the fruit butter market, which has been growing since 2015. The "Bake and Smell" series is now available.This fruit butter can be spread on bread and baked to enhance the aroma of the fruit and buttery flavor. Eggs "Eglo Royale" are used to give it a rich, sweet taste with a clean aftertaste. It is recommended not only for toast but also for hot sandwiches.