Calbee "Crunch Potato Double Hot Chili Flavor

A new product from Calbee's irresistible Crunch Potato series, "Crunch Potato Double Hot Chili Flavor," will be released on June 6. The product has a content of 60g (2.12oz) and is expected to sell for around 150 yen (including tax).

Crunch Potato Double Hot Chili Flavor

Crunchy Potato Double Hot Chili Flavor is a new product that combines two types of chili with chicken, onion, and garlic for an addictive taste. From among the flavors that have not previously been available in the Crunchy Potato lineup, the Double Hot Chili Flavor was developed by blending the brand's signature "firmest" texture with the firm spiciness of red chili and the fresh flavor of green chili. In the development process, we conducted an analysis using taste sensors (conducted in December 2021 by the Taste Recognition Device method at Qsai Analytical Laboratory), which scientifically confirmed the "umami" and "richness" of the product.

Crunch Potato

Crunch Potatoes was launched in September 2019 to meet the need for consumers to experiment with different textures. In August 2021, the brand was relaunched with two (double) types of ingredients in pursuit of brand value. With a strong crunch and rich flavor, these potato chips are favored as a refreshing and uplifting snack.