Yamaho Seika announced on its official website that potato chips "Ume Wasabi Beef Satisfyingly Dry" will be available at convenience stores nationwide from May 23. Each bag contains 53g (1.87oz) and is priced at 160 yen (tax included).

Ume Wasabi Beef Thirst-quenching Dry Bite

This flavor is a reintroduction of the "Ume Wasabi Beef" flavor that was introduced in 2012 as a sister product to Yamaho Seika's long-selling "Wasabi Beef". Based on the Wasa Beef, the flavor of ume plum and chili pepper has been added to create a refreshing and stimulating taste. It is made of jaggedly cut dough, which is said to have a crunchy texture.

It is said to be perfect for clearing away the hazy feeling of the rainy season. The combination of Japanese-style ingredients is said to offer a refreshing taste different from that of regular Wasabi Beef.

The package design is based on Wasabeef with a Japanese pattern. The illustration of the character on the package is arranged to resemble a pickled plum, making it easy to recognize and enjoy. The product is said to be suitable not only for those who like Wasabeef, but also for those who like plum flavor.