Jaga Pokkuru" is sold by Potato Farm, Calbee's Hokkaido souvenir brand. Here we introduce a popular snack packed with the delicacies of Hokkaido.

Jaga Pokkuru

The potatoes are 100% grown in Hokkaido, and are cut whole with the skin on to preserve the flavor components. Hokkaido's climate, with its large temperature difference between day and night, nurtures delicious potatoes. After harvest, the potatoes are inspected for quality and stored under strict temperature control.


Currently, Hokkaido potatoes are small in size due to poor weather conditions. The small potatoes were also made into "jaga pokkuru" because the farmers wanted to use the potatoes they carefully grew.


Okhotsk salt from the brackish waters of Lake Saroma is used. The salt is made by boiling seawater slowly in a cauldron to produce a mild salt. Okhotsk salt accounts for 94% of the salt used.


Easy-to-eat sticks. The more you bite into it, the more the texture changes to a crunchy texture that is typical of potatoes. The natural sweetness of the potato, a good amount of saltiness, and the richness of the oil spread together. The simplicity of this dish is what makes it so addictive. The light texture will keep you coming back for more.


Each box contains 10 18g (0.63oz) bags, priced at 885 yen (tax included). I picked these up at a Hokkaido Fair at a supermarket, but you can also buy them at the Calbee Marche online store. Why not enjoy the taste of Hokkaido at home?