Hamazushi will be holding a campaign titled "Umeneta 100 yen Festival". Three of the most popular menu items will be discounted on a weekly basis. A limited number of items will also be available throughout the campaign period.

Umami Neta 100 yen Festival

In this campaign, three types of food will be discounted on a weekly basis: "Selected Tuna Medium Tuna," "Seared Eel," and "Natural Red Shrimp. A limited number of items will also be available. The limited-quantity menu includes "Sirloin Nigiri," "Live-Sashimi Arakue from Shikoku and Kyushu," and "Taiwanese Castella (Maple Sauce).

Selected tuna medium tuna

The price of "Selected Tuna Medium Tuna" will be discounted from January 27 to February 2. This menu item is characterized by its smooth texture and delicious flavor. The regular price of 165 yen will be reduced to 110 yen.

Seared Eel

Seared Eel" will be discounted from February 3 to 9. This is a plump and tender dish that has been soaked in sauce. The price is also reduced from the usual 165 yen to 110 yen.

Natural red shrimp

Natural red shrimp will be discounted from February 10 to February 16. The shrimp is said to have a satisfyingly plump texture. The regular price of 165 yen will be reduced to 110 yen.

Sirloin Nigiri

Sirloin Nigiri will be available from January 27 to February 16, 2012. It will be available in limited quantities. The meat nigiri is said to be full of juicy flavor with every bite. The price is 165 yen.

Live sashimi arakue from Shikoku and Kyushu

The "Shikoku/Kyushu Live Sashimi Arakue" will also be available from January 27 to February 16. It is also available in limited quantities. You can enjoy its plump texture and sweetness that spreads in your mouth. The price is 308 yen.

Taiwan Sponge Cake with Maple Sauce

Taiwanese Castella with Maple Sauce will also be available from January 27 to February 16, 2012. This is a limited-quantity item. This sweet treat is made of a fine and fluffy sponge cake with whipped cream and maple sauce poured on top. The selling price is 220 yen.