At each Lawson store, the "Blue Seal Red Potato & Brown Sugar" ice bar will be on sale in limited quantities from July 27 (excluding some stores). The price is 190 yen (excluding tax).

"Blue Seal Red Potato & Brown Sugar" Ice Bar

A blue seal popsicle made from two layers of Okinawan ingredients. Underneath the crispy chocolate, there is a simple and gentle taste of "red potato" ice cream using the pale purple "red potato paste" from Okinawa. As you continue to eat, you can see the "brown sugar" ice cream made from "Hateruma brown sugar" produced on the same island using 100% sugar cane cultivated on the southernmost inhabited island of Japan, "Hateruma Island". It is a little adult-friendly ice bar where you can enjoy the mellow flavor of red potatoes and the deep aroma and taste peculiar to brown sugar as you continue to eat many mouthfuls.

In 2020, the number of visitors to Okinawa will decrease sharply due to the effects of coronavirus infection. The number of Okinawan specialty products that were used as raw materials for souvenirs has decreased sharply, and the digestion of Okinawan raw materials has not caught up. This product was developed from the thought that it could be done.

In addition, in these days when it is not easy to travel due to the corona sickness, the design is adopted in the package with the image of tropical tropical Okinawa, with the desire to feel "OKINAWA". It is hoped that people all over the country will be able to enjoy the "Blue Seal Red Potato & Brown Sugar" ice bar, which will help them to understand the cycle from production to consumption and the appeal of Okinawan ingredients. ..