Loft and Chichiyasu tie-up event "Chichiyasu Chibo Fair" will be held from April 29th at 5 stores in Shibuya, Ikebukuro, Umeda, Nagoya and Tenjin. Limited time until May 9th.

The popular event held at Shibuya Loft in 2018 and Yokohama / Umeda Loft in 2019 will be expanded to 5 stores for the first time in 2 years. This time, which is the third time, it will be expanded to the Tokai area and Kyushu, and the charm of Chibo and Chichiyasu will be delivered.

At the event venue, Chichiyasu character "Chibo" goods will be on sale. "Chibo Die-cut Pouch" (1,650 yen), "Chibo Masking Tape" (495 yen), "Chibo Rubber Keychain" (2 pieces set 1,650 yen), "Chibo A5 Notebook" (495 yen), "Chibo" The lineup includes "eco bags (with pouches)" (2,200 yen) (price includes tax).

● Venue list

Ikebukuro Loft Seibu Ikebukuro Main Store 11th Floor Character Goods Section Shibuya Loft 1st Floor Masaka Stage Loft Nagoya 5th Floor Variety Goods Section Umeda Loft 1st Floor Loft Market Tenjin Loft 5th Floor Variety General Goods Section

● Chichiyasu

Chichiyasu was founded in Hiroshima City in 1886 (Meiji 19) as a Hiroshima joint-stock milk company. This year (2021) marks the 104th anniversary of the release of yogurt.