At each Lawson and Natural Lawson store, a new chilled cup beverage product, "Machimura Farm Drinking Soft Cream Chocomics," will be released on September 15th. Not available at Lawson Store 100.

"Drinking soft serve" is a chilled drink that uses special condensed milk that is packed with the deliciousness of raw milk from Hokkaido's Machimura farm, which has been in business for over 100 years. It was finished with a gentle sweetness and a mellow taste, and it became a hot topic as it was possible to enjoy the feeling of "as if you were drinking soft serve ice cream."

"Chocolate Comics" flavor is now available as the second edition. You can enjoy the luxurious taste of rich vanilla and Belgian chocolate. While reproducing the deliciousness of soft serve ice cream, it is characterized by a taste that is easy to drink until the end as a drink.

The package follows the first design. A large chocolate soft serve ice cream is placed on a white background to create an impactful sizzle. It expresses a simple taste with a handmade feel, like soft serve ice cream eaten at a ranch.

The top lid of the product is designed with an illustration of chocolate-flavored soft serve ice cream seen from directly above. It's a playful gimmick that makes you feel as if you're drinking soft serve ice cream with a straw. The price is 165 yen (excluding tax).