A limited number of "Sasa Kamaboko Cheddar Cheese Flavor", a collaboration product with Sanrio's character "Hello Kitty", is now available from the Abe Kamaboko store. It will be sold by mail order from September 1st (it will end as soon as it runs out).

"Sasa Kamaboko Cheddar Cheese Flavor" is a combination of plenty of cheese in the standard Sasa Kamaboko as a souvenir from Sendai. Repeated trials with various cheeses, processed cheese containing 60% cheddar cheese, which is the best match with bamboo fish paste, is used. With the rich aroma and richness of cheese with plenty of it, the usual bamboo fish paste has a different taste. Recommended for those who are looking for a special souvenir that has never been seen before, or for those who like cheese.


The package is produced in collaboration with Sanrio. It is finished in a fashionable design that retains the impression of Hello Kitty while being simple.


"Sasa Kamaboko Cheddar Cheese Flavor" comes with a collaboration-limited original design handbag. Like the box, it is a paper bag with a calm atmosphere, mainly made of Hello Kitty's red ribbon.


A box of 8 pieces costs 1,500 yen. The expiration date is about one week (refrigerate required) including the arrival date after it arrives.